Equipping Tourism professionals with new skills set.
Training is an essential component in the process of changing the way that the tourism industry does business. It is critically important that the skills are developed to lead the travel and tourism industry along a part of sustainability and profitability
Tourism Intelligence International has developed a special Module on Competitive strategies for Travel and Tourism that is delivered annually to final year students at the Ecole Hoteliere Lausanne, one of the leading Hospitality schools in the world.
The goal of this course is to provide young leaders with a framework for understanding the global travel and tourism industry and the key change agents. The course cover such topics as: - The Tourism System· Key Influences in the industry
- New Consumers
- Competitive Strategies
- Key Players in the Industry
- Global Imperatives for change
- New Technologies
- The Tourism Industry Value Chain
At the end of the course participants have the tools to enable them to identify and respond competitively to industry changes and stay ahead of the game. The course examines specific competitive strategies for companies and destinations.
  
| 
